Global launch: 4 March 2013. Pixolüt has provided the digital backbone for Tourism Australia’s Best Jobs youth campaign, which has rolled out across Australia, Southeast Asia, China, UK and Europe, running until 10 April 2013. Pixolüt is responsible for all digital design, creative, and production for the campaign, which is aimed at enticing youths from [...]

In 2013, the Sydney Opera House will celebrate its 40th birthday. In those years, the House has had a large number of famous visitors from the Queen, Nelson Mandela, Pavarotti and many more. But there have also been millions of other people that have experienced special moments at the House. In the campaign we called [...]

In our first campaign for Sony Playstation we created a mini game for the super cute Sack Boy, based on the Little Big Planet franchise. This Little Big Planet app worked for 2 key reasons; likeability and shareability. Likeable, because you got to create your own Sack Boy alter ego which became a reflection of [...]

What do you do when you find out you have an island to give away? How about create five, full- blown mini games using DreamWorks Madagascar penguins, where the potential winner gets a private island named after them. While we’re at it, let’s roll the games out in four different languages across eight countries. Indonesia. [...]

Running for the entire month of September, Jacktember is a celebration of all things Jack. Jacktember 2011 was the first time Jack Daniel’s had ever done a social media engagement piece in the Australian market. Jacktember proved effective and client Brown Foreman was happy to repeat the campaign in 2012. We stuck with the 2011 winning [...]

Engaging and compelling, this world- first travel tool lets you navigate the world, consider destinations, and plan your travel based on your budget. The challenge was set. We had to position a regional bank within the sphere of travel and engage potential globetrotters with travel content that was so good,  sharing it with friends was [...]